Most fitness business owners are exceptional at the work. What they're not is systems people. The CRM never got built. The onboarding lives in someone's head. The lead follow-up is whoever remembered to check their phone. We come in, build the infrastructure, document everything, and hand it back. Then we leave.
“Most of what's broken in a fitness business isn't complicated. It's undocumented. Every system that lives in the owner's head is a single point of failure.”
Who Brickhouse works with
What has actually been built
400%+
Revenue growth for a fitness client in 12 months through sales system and process redesign
$15,000+
Average new revenue per month generated for fitness clients
$500K
New client annual recurring revenue closed — top performer company-wide
$3.1M
Sales pipeline built across engagements — strategy, outreach, and systems combined
Brickhouse is built on over a decade of operational work across fitness studios, sports organizations, and SaaS companies. Our founder holds an M.S. in Sports Administration and a President’s Club sales background. This is not consulting theory. We know where fitness businesses break because we’ve built real systems inside them.
One is for founders who need a complete plan before they build. One is for businesses that have traction but the systems haven't kept up. Both end with a full handoff and no ongoing dependency.
01
$4,000–6,000 · 30 days · Flat fee
For fitness founders with a concept that needs a real plan before they invest another dollar. You get the complete picture — market validation, business model, financial model, systems plan, and a specific 90-day action plan. Whether you launch is up to you. The work is making sure you're not guessing.
Flat fee. No retainer. The first conversation is free.
02
$10,000–15,000 · 90 days · Flat fee
For fitness businesses with traction that haven't built the systems to support what comes next. The list that's been on the whiteboard for months gets built properly, documented clearly, and handed back. After 90 days it runs without outside help.
Two clients at a time. Scope and fit conversation before anything starts.
Every engagement follows the same four steps. What's being built, what it costs, and when it's done are agreed on in writing before any work starts.
A real conversation — not a sales call
We want to understand what's actually going on in your business — what's working, what keeps breaking, and where the pressure is. If we think we can genuinely help, we'll tell you how. If we don't, we'll say so and point you somewhere better. The first call is always free.
A scope document before anything starts
Before any work begins, you get a written scope document. What's being built, what it costs, when it's done. If something changes scope mid-engagement, you hear it from us before we do anything about it. No surprises because we weren't specific enough at the start.
30 or 90 days of focused work
For the full engagement period, your project is our priority. Weekly written updates, nothing hidden. If something isn't going as we expected, you'll hear from us before you have to ask. Two clients at a time — not a capacity constraint, a quality decision.
A complete handoff and every question answered
A final session where we review everything we built together. Your team gets trained on everything they need to run it. Every SOP is documented. Nothing is left as a black box. Everything we build is yours from the moment we build it — no licensing, no ongoing dependency, no reason to keep paying us once the engagement ends.
You own everything
Everything we build is yours the moment we build it — CRM, SOPs, automations, website. No strings.
No retainers
Flat fee, defined scope, defined end date. You know exactly what you're getting before we start.
Two clients at a time
A deliberate limit. If we're working with you, you're not competing for our attention with other clients.
Honest if it's not a fit
If what you need isn't something we can genuinely deliver, we'll say so in the first conversation.
Not ready for Brickhouse yet?
Start with Fieldhouse
Fieldhouse is an AI advisor built on Brickhouse's operator knowledge. It answers real fitness business questions at the stage you're actually in — and qualifies you naturally for Brickhouse when the time is right.
The first conversation is free. Tell us what's going on in your business and we'll tell you honestly whether Brickhouse is the right move.
Start the ConversationPaigeLBurkett@gmail.com · 720.697.8563 · Colorado